How to Build a Brand from Your Game | Anna GRUETER

187 views · Published 10 June 2013 · 20:13 · Indexed 26 October 2026

Channel: GameDaily Connect · 2013 · Gaming

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Any indie developer who experiences success with their first game wants to replicate this success. In her talk, Anna will talk about how to create a successful sequel to your game and to build a brand instead of creating new games from scratch. It comes down to the right marketing techniques for existing community and fans, developing a unique, distinguishable style, and branding your game to different platforms and media.

Delivered at Casual Connect Asia, May 2013.

Download Slides: https://s3.amazonaws.com/Casual_Connect_Asia_2013_Presentations/Anna_Grueter_CCAsia_2013.pdf

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