Opinions Versus Metrics: Which Matter Most? | Laralyn MCWILLIAMS

685 views · Published 13 February 2014 · 23:13 · Indexed 8 November 2026

Channel: GameDaily Connect · 2014 · Gaming

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Only a minority of players post in forums or write game reviews, and that segment usually represents a specific personality type. On the other hand, metrics give an unvarnished look into player behavior. Many companies have started paying less attention to player opinion and relying solely on metrics to design, implement and tune game features. Does player opinion matter and if so, when? This talk takes a look at what metrics can and can't provide in terms of guides for making the best decision for your game. It includes a discussion of when player opinion matters and how to include it in your internal design and planning sessions. Finally, it concludes with examples of ways to integrate metrics and player opinion to get a more complete picture of how players are experiencing your games.

Delivered at Casual Connect Europe, February 2014

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