Giving Gamers What They Want: Building With Google | Ross BROCKMAN

147 views · Published 10 March 2014 · 29:52 · Indexed 21 October 2026

Channel: GameDaily Connect · 2014 · Gaming

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Download Slides: https://www.dropbox.com/s/fwisgii3gup3cck/Ross_Brockman_CCEurope_2014.pptx

Focusing on new proprietary Google research, this session will explain how to use the best of Google's technology to meet the needs of your gamers. A recent study co-authored with Parks Associates provides new insight into gamers' purchase decisions and we identify the key traps to avoid, meaning you get your games played by more people, and for longer. 

Delivered at Casual Connect Europe, February 2014

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