Ispani - Episode 7 - Brand Developer
1,305 views · Published 3 July 2013 · 48:25 · Indexed 6 November 2026
Channel: SABC Education Shows · 2013 · Education
Brand developers produce design solutions to communicate their clients' messages with high visual impact. Graphic design solutions are required for a huge variety of products & activities, such as websites, Touchscreen applications, Flash applications, computer games, digital exhibitions & displays to name but a few. A thorough understanding of the development of corporate communications & corporate identity is integral to the process of developing an organizations visual 'brand'. Working to a brief, brand developers develop creative ideas & concepts, choosing the appropriate media & style to meet the client's objectives. The work demands creative flair, up-to-date knowledge of industry software & a professional approach to time, costs & deadlines. This a fast growing career for the young south African population. Matthew Price has studied towards becoming a brand developer and Interbrand Sampson offers him an opportunity to showcase what he is made of.