Ispani - Episode 7 - Brand Developer

1,301 views · Published 3 July 2013 · 48:25 · Indexed 20 September 2026

Channel: SABC Education Shows · 2013 · Education

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Brand developers produce design solutions to communicate their clients' messages with high visual impact. Graphic design solutions are required for a huge variety of products & activities, such as websites, Touchscreen applications, Flash applications, computer games, digital exhibitions & displays to name but a few. A thorough understanding of the development of corporate communications & corporate identity is integral to the process of developing an organizations visual 'brand'.  Working to a brief, brand developers develop creative ideas & concepts, choosing the appropriate media & style to meet the client's objectives. The work demands creative flair, up-to-date knowledge of industry software & a professional approach to time, costs & deadlines. This a fast growing career for the young south African population. Matthew Price has studied towards becoming a brand developer and Interbrand Sampson offers him an opportunity to showcase what he is made of.

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