Beneath the Surface: Taking a Deeper Look at Today’s Empowered Tech Buying Process
294 views · Published 21 October 2015 · 3:37 · Indexed 10 November 2026
Channel: LinkedIn for Marketing · 2015 · Science & Technology
Technology touches every aspect of an organization, which makes purchasing it no longer just an IT decision, but a significant business investment. LinkedIn recently conducted a global study of 3,800+ professionals (inside and outside the IT department), examining the uncharted needs and behaviors of the new tech buyer. Visit our Tech Marketing website to download the report now and view other handy resources tailored for Technology Marketers: https://business.linkedin.com/marketing-solutions/c/15/10/tech-marketer
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