Virtual Goods: An Inevitable Slide to Regulation? | Paul GARDNER
65 views · Published 10 March 2014 · 23:02 · Indexed 26 October 2026
Channel: GameDaily Connect · 2014 · Gaming
Download Slides: https://www.dropbox.com/s/1b2gvxbc1g01t40/Paul_Gardner_CCEurope_2014.pptx During 2013, the rapid growth of the casual games market began to attract an increasing amount of attention from consumer protection regulators and other organisations. The UK Office of Fair Trading has stated that it will commence enforcement action after 1 April, 2014; in Germany, actions have already been taken with respect to similar issues. The distinction between gaming and gambling is also coming under increasing scrutiny which could have a significant impact on the future of the sector. Learn why virtual goods regulation is likely to be part of your business landscape before the end of 2014 and what you can do to mitigate the effects on your revenues. Delivered at Casual Connect Europe, February 2014
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