GDC 2017 Flash Forward: Get Journalists to Cover Your Game
2,663 views · Published 20 January 2017 · 0:42 · Indexed 3 October 2026
Channel: GDC Festival of Gaming · 2017 · Education
With the number of game releases skyrocketing, getting media, Youtube and streamer coverage is becoming constantly more important and likewise more difficult. The session "Get Journalists to Cover Your Game: Lessons from Online Dating, Praying and No Man's Sky" explores why some games get more time in the spotlight while most struggle to get noticed. In the beginning, the question for what games PR is a good communication approach will be explored, and is followed by insights in the gaming media landscape: What does good media coverage even look like and why do certain stories start spreading automatically? The final part explores "5 golden rules on how to get your game covered". These recommendations are based on data and years of practical PR experience for indie and AAA games, as well as interviews with well-known journalists from outlets such as Waypoint by VICE, Guardian and influencers. Thomas Reisenegger | PR Manager / PR Consultant, ICO Partners Date: TBD Time: TBD Format: Session Track: Business & Marketing Pass Type: GDC All Access, GDC All Access + VRDC, GDC Main Conference, GDC Main Conference + VRDC More details: http://schedule.gdconf.com/session/get-journalists-to-cover-your-game-lessons-from-online-dating-praying-and-no-mans-sky?_mc=sm_x_gdcsf_le_tsnr_gdcsf_x_x-tw GDC talks cover a range of developmental topics including game design, programming, audio, visual arts, business management, production, online games, and much more. We post a fresh GDC video every weekday. Subscribe to the channel to stay on top of regular updates, and check out GDC Vault for thousands of more in-depth talks from our archives. Follow us on Twitter https://twitter.com/Official_GDC Check out our Facebook page for GDC exclusives https://www.facebook.com/GameDevelopersConference Visit our site: http://ubm.io/2ctNvqZ
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